Juan Iraola

Head of Digital Transformation @ Real Sociedad

Real Sociedad is in the final phase of reshaping its current stadium, Anoeta. Renovation works started in 2017 and are expected to finish by the end of 2019. The total capacity will increase from 28,000 to 42,000 with new hospitality areas. In addition, the main focus of the project is to enhance the fan experience and to implement new digital technologies.

Why attend:

  • Insights on matchday impact
  • How to move your season ticket holders during renovation
  • Learn more on the facilities, new technologies and how to enhance the fan experience